News Release and Video
Scientist Discover Ruby Seadragon
Purpose
To develop a news release and accompanying video for a new study by Scripps scientists on a newly discovered seadragon in Australia. The news release, titled “Researchers Capture First Glimpse of Ruby Seadragons in the Wild received international,” received interest in over 800 media outlets. The accompanying video received over 1.8 million views on YouTube.
Client
Scripps Institution of Oceanography at UC San Diego