Public Outreach Campaign
Our Florida Reefs
Purpose
The Florida Department of Environmental Protection required a creative firm to support the brand development and official launch of a public outreach campaign. Our team lead the development of the Our Florida Reefs brand, logo, tagline, environmental messaging, award-winning website and associated digital and print communications materials.
Client
Florida Department of Environmental Protection
Team
Annie Reisewitz
Alison Bradley
James Harper
Our team developed a strategic communications plan to support the Our Florida Reefs community planning process in southeast Florida and led a multi-faceted media and advertising campaign to launch Our Florida Reefs community planning process and publicize a series of informational community meetings.